The Folly of Fools: The Logic of Deceit and Self-deception in Human Life | Robert Trivers
Explores the author's theorized evolutionary basis for self-deception, which he says is tied to group conflict, courtship, neurophysiology, and immunology, but can be negated by awareness of it and its results.
The Folly of Fools: The Logic of Deceit and Self-deception in Human Life | 
