Welcome to Litsy!

No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Whether you�re a sales rep, sales manager, or a professional services executive, if you are expected to bring in new business, you need a proven formula for prospecting, developing, and closing deals. New Sales. Simplified. is the answer. You�ll learn how to: � Identify a strategic, finite, workable list of genuine prospects � Draft a compelling, customer-focused �sales story� � Perfect the proactive telephone call to get face-to-face with more prospects � Use email, voicemail, and social media to your advantage � Overcome�even prevent�every buyer�s anti-salesperson reflex � Build rapport, because people buy from people they like and trust � Prepare for and structure a winning sales call � Stop presenting and start dialoguing with buyers � Make time in your calendar for business development activities � And much more Packed with examples and anecdotes, New Sales. Simplified. balances a blunt (and often funny) look at what most salespeople and executives do wrong with an easy-to-follow plan for ramping up new business starting today.