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Design Is Storytelling
Design Is Storytelling | Ellen Lupton
6 posts | 1 read | 3 to read
Ellen Lupton, award-winning author of Thinking with Type and How Posters Work, demonstrates how storytelling shapes great designGood design, like good storytelling, brings ideas to life. The latest book from award-winning writer Ellen Lupton is a playbook for creative thinking, showing designers how to use storytelling techniques to create satisfying graphics, products, services and experiences. Whether crafting a digital app or a data-rich publication, designers invite people to enter a scene and explore what's there. An intriguing logo, page layout or retail space uses line, shape and form to lead users on dynamic journeys.Design Is Storytelling explores the psychology of visual perception from a narrative point of view. Presenting dozens of tools and concepts in a lively, visual manner, this book will help any designer amplify the narrative power of their work. Use this book to stir emotions, build empathy, articulate values and convey action; to construct narrative arcs and create paths through space; integrate form and language; evaluate a project's storytelling power; and to write and deliver strong narratives.
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jen_the_scribe
Design Is Storytelling | Ellen Lupton
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I finally finished this one but I‘ll definitely be coming back to it again and again. It‘s probably my favorite design book so far as it connects two of my passions: (obviously) design and stories. There were so many books and articles referenced that my TBR list just got bigger, and there were countless practice exercises and prompts to get the creative juices flowing. I‘m excited to give them a try! Continued in comments ⬇️

jen_the_scribe The way Lupton connected storytelling techniques and methodology to design was thought-provoking and inspiring. It all makes sense as you read it and the examples drive the points home in an intriguing way. There‘s so much for a designer to unpack with this one, but personally, I find it more exciting than overwhelming. I‘m inspired and even more ready to solve design problems as the storyteller I am at heart. 10mo
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quote
jen_the_scribe
Design Is Storytelling | Ellen Lupton

“…our gaze is drawn to points of intrigue, from a dark hole in the middle of the road to a black cat lurking in the shadows. Humans instinctively look for novelty and surprise, because any shift in what we see could be a source of danger or delight.”

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jen_the_scribe
Design Is Storytelling | Ellen Lupton

“Narrative helps us shuttle between representation and experience, between cultural convention and embodied, felt response.”

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jen_the_scribe
Design Is Storytelling | Ellen Lupton

“Stories ask questions and delay the answers.”

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jen_the_scribe
Design Is Storytelling | Ellen Lupton
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I‘ve been so hyper-focused on my health & fitness goals that my creative/professional goals have kinda fallen by the wayside. So, to get motivated, I decided my next nonfiction read should be design related. Inspiration awaits (I hope)…

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jen_the_scribe
Design Is Storytelling | Ellen Lupton
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I was super down last week after catching COVID for the first time and having to isolate from my family… so I got some books to cheer myself up lol. One of my goals for this year is to read more design books (I‘m currently studying Graphic Design). I‘m really excited about these three!