Ogilvy on Advertising | 
Just starting my new work book. I like to have a “work book” going at all times. Reading nonfiction for 15 minutes is part of my morning routine. As a copywriter, glad to finally be getting to this classic.
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Just starting my new work book. I like to have a “work book” going at all times. Reading nonfiction for 15 minutes is part of my morning routine. As a copywriter, glad to finally be getting to this classic.
'If each of us hires people who are smaller than we are, we shall become a company of dwarfs. But if each of us hires people who are bigger than we are, we shall become a company of giants.'
