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Subscribed
Subscribed: Why the Subscription Model Will Be Your Company's Future - and What to Do About It | Tien Tzuo, Gabe Weisert
3 posts | 1 read | 1 reading | 1 to read
A USA Today bestseller! Companies like Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation--and the real opportunity--is just beginning. Subscription companies are growing nine times faster than the S&P 500. Why? Because unlike product companies, subscription companies know their customers. A happy subscriber base is the ultimate economic moat. Today's consumers prefer the advantages of access over the hassles of maintenance, from transportation (Uber, Surf Air), to clothing (Stitch Fix, Eleven James), to razor blades and makeup (Dollar Shave Club, Birchbox). Companies are similarly demanding easier, long-term solutions, trading their server rooms for cloud storage solutions like Box. Simply put, the world is shifting from products to services. But how do you turn customers into subscribers? As the CEO of the world's largest subscription management platform, Tien Tzuo has helped hundreds of companies transition from relying on individual sales to building customer-centric, recurring-revenue businesses. His core message in Subscribed is simple: Ready or not, excited or terrified, you need to adapt to the Subscription Economy -- or risk being left behind. Tzuo shows how to use subscriptions to build lucrative, ongoing one-on-one relationships with your customers. This may require reinventing substantial parts of your company, from your accounting practices to your entire IT architecture, but the payoff can be enormous. Just look at the case studies: * Adobe transitions from selling enterprise software licenses to offering cloud-based solutions for a flat monthly fee, and quadruples its valuation. * Fender evolves from selling guitars one at a time to creating lifelong musicians by teaching beginners to play, and keeping them inspired for life. * Caterpillar uses subscriptions to help solve problems -- it's not about how many tractors you can rent, but how much dirt you need to move. In Subscribed, you'll learn how these companies made the shift, and how you can transform your own product into a valuable service with a practical, step-by-step framework. Find out how how you can prepare and prosper now, rather than trying to catch up later.
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Hooked_on_books
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Well, I‘ve gone and done it. After nearly two years away from #botm, I‘ve rejoined because I really wanted Hello Beautiful. I also wanted the Penner, but I‘m pretty sure my library will get it, so I‘ll look there. I also wasn‘t super excited about the #aardvark picks this month, so I only went with one, though I considered skipping.

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stuck.in.the.stacks
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Today we are kicking off our Subscription Saturday with Emily's unboxing of ShelfLove Crate's November box with full spoilers. If you don't want to know, don't look! Otherwise click the link to find ou5 what she thought!

https://stuckinthestacks.com/2019/11/16/subscription-saturday-november-shelflove...

And as always, remember to subscribrice. 😊

#shelflovecrate #shelflovecrateunboxing #subscriptionbox #unboxing #bookblogger

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BeansPage
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Look who has 50 subscribers!!!!!!! 💕 🎉🎉🎉
You guys are so amazing and I want to thank all of you who helped me reach this number. 🤗🤗🤗🤗🤗

If you're one of my new followers, or haven't already, and you would like to follow me on YouTube please follow the link and hit the Subscribe button. I upload book review videos every Friday and other videos throughout the month. ⬇️⬇️⬇️
https://www.youtube.com/channel/UCYOUexOm6RQN-Biwa6heX9g

Branwen I love your videos and book reviews! You're awesome! 😁👍 5y
BeansPage @Branwen awe thank you so much sweetheart 🤗😘 5y
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