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The Deadline Effect
The Deadline Effect: How to Work Like It's the Last MinuteBefore the Last Minute | Christopher Cox
1 post | 1 read
In the tradition of Charles Duhiggs The Power of Habit, Christopher Coxs The Deadline Effect is a wise and counterintuitive book that explores the power of deadlines as uniquely effective tools of motivation and empowerment. Perfectionists and procrastinators alike agreeits natural to dread a deadline. Whether your goal is to complete a masterpiece or just check off an overwhelming to-do list, the ticking clock signals despair. Christopher Cox knows the panic of the looming deadline all too wellas a magazine editor, he has spent years overseeing writers and journalists who couldnt meet a deadline to save their lives. After putting in a few too many late nights in the newsroom, he became determined to learn the secret of managing deadlines. He set off to observe nine different organizations as they approached a high-pressure deadline. Along the way, Cox made an ever greater discovery: these experts didnt just meet their big deadlinesthey became more focused, productive, and creative in the process. In The Deadline Effect, Cox shares the strategies these teams used to guarantee success while staying on schedule: a restaurant opening for the first time, a ski resort covering an entire mountain in snow, a farm growing enough lilies in time for Easter, and more. Cox explains how readers can understand the psychological underpinnings of expectations and time, the dynamics of teams and customers, and techniques for using deadlines to make better, more assured decisions.
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rockpools
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A low pick for this #BusinessBook looking at the power of deadlines.

I guess it‘s more organisational behaviour that self-help (despite the subtitle). Cox, a journalist, goes into several companies to uncover how they approach deadlines - new restaurants, an Easter lily farm, a ski slope at the start of the season, a tech pitch battle, Black Friday and disaster relief.

The stories themselves were Interesting - the logistics

rockpools of making your lilies bloom to a changing deadline, or covering a resort in man-made snow 🤯! And it gave me stuff to think about - soft deadlines, right-to-left planning, using deadlines to revise and improve…

It did feel like it was written by a journalist- I‘m not entirely sure it achieved what he intended as a whole book. And the author at times came across a tad patronising.

So interesting content but not a gripping read.
2y
TrishB I missed a chance! A book about deadlines. The things that drive you crazy in work. Or the people that never meet them. 2y
rockpools @TrishB 😁 There‘s still a gap in the market for you to write the definitive book on all of these things! I seem to have become one of those people that never meet them in the last couple of years… 😕 2y
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TrishB 😂😂 I can imagine the roll of eyes if I said I was writing a book on this! 2y
rockpools And, in today‘s ‘I‘d be dangerous if I could remember what I was doing‘ moment: #Booked2022 #WrittenByAJournalist @BarbaraTheBibliophage @4thhouseontheleft @Cinfhen 2y
Cinfhen 👏🏻👏🏻👏🏻👏🏻❣️ 2y
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