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90s Bitch
90s Bitch: Media, Culture, and the Failed Promise of Gender Equality | Allison Yarrow
Perfect for fans of Peggy Orenstein, Rebecca Traister, and Lindy West, this incisive, timely book pierces our nostalgic 1990s girl power bubble to reveal a decade that drastically undermined a century of gains for American women, creating a toxic culture that persists today. The close of the 20th century promised a new era of gender equality. However, the iconic women of the 1990ssuch as Hillary Clinton, Courtney Love, Roseanne Barr, Marcia Clark, and Anita Hillearned their places in history not as trailblazers, but as whipping girls of the media. During this decade, American society grew increasingly hostile to women who dared to speak up, challenge power, or defy rigid expectations for female behavior. Deeply researched yet thoroughly engaging, 90s Bitch untangles the complex history of women in the 1990s, exploring how they were maligned by the media, vilified by popular culture, and objectified in the marketplace. In an age where even a presidential nominee can be derided as a nasty woman, its clear that the epidemic of casting women as bitches persists. To understand why we must take a long, hard look back at the 1990sa decade in which female empowerment was twisted into bitchification and exploitation. Yarrows thoughtful, clear-eyed, and timely examination is a must-read for anyone seeking to understand gender politics and how we might end the bitch epidemic for the next generation.
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rachelm
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I caved and bought a Fanny pack and totally love it 😂

TheSpineView I remember those! 2y
rachelm @TheSpineView no regrets! 2y
ChaoticMissAdventures Yes!! And it is gorgeous 🤩 2y
rachelm @ChaoticMissAdventures thank you!! 🦋🦋 2y
63 likes1 stack add4 comments
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JacintaMCarter
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Pickpick

#2022Book1
I was a kid in the 90s, so I heard only sanitized versions of the stories in this book. As an adult, I've learned so much more about how horribly famous (and infamous) women were treated throughout the decade. If I taught journalism at the college level, I would absolutely have my students read this as an example of how the media affects the way certain people are perceived by the public.

44 likes3 stack adds
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KelsiTaylor
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Pickpick

A very interesting read considering the 90s is put on a pedestal for feminism and equality when all that really came out of it was reclaiming the word bitch apparently

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BronwynMahon
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This has been my read the last few days, and while I don‘t agree with everything Yarrow says I am enjoying it! It is also hearting to see so many of the stories about women who became punchlines and villains reframed and given the respect and consideration they deserve.

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alexa_d

I'm not quite done yet, so this isn't a review exactly, but I've decided that my problems with this book come down to this book's subtitle being inaccurate. “The Failed Promise of Gender Equality“ suggests an analysis of how the political/cultural gains of women in the '90s were rolled back/weakened over the next 15 years. But in actuality, a better subtitle would be “The Decade that Was Shittier for Women than You Remember“ #WomensHistoryMonth

alexa_d It's just…*sigh* This book is like 80% godawful quotes from contemporary media commentary on various female public figures, 10% disturbing statistics from the '90s about issues relating to gender and sex, and 10% “basically every '90s product or TV show/movie marketed towards women/girls that you liked was actually ~problematic~!“ (edited) 4y
alexa_d Sure, DON'T talk about how the Supreme Court struck down key provisions of the Violence Against Women Act, but you'd better make sure to tell everyone that “the Spice Girls were weaksauce, watered-down, marketable, palatable 'feminism', actually.“ Like that's news to anyone.
I still don't *hate* it, but there's a much better book to be written using the same basic information.
4y
4 likes2 comments
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alexa_d
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I'm far from the DNF point with this book, but I don't love it either. So far, her analysis of '90s trends lacks adequate historical perspective (e.g. acting like the '90s invented the male gaze in advertising or predatory weight loss products). Plus, there's a good deal of contradiction/lack of nuance. First she'll praise empowered, sexually-assertive women, then basically call every woman who bought Victoria's Secret a dupe of the patriarchy.

alexa_d I'd prefer a book that traces the evolution of political and media trends that laid the groundwork for the '90s, both in actual 3rd wave feminism and the appropriation of 3rd wave feminism for marketing. Also a little more semantical care so it wouldn't seem to be passing judgment on women who genuinely felt empowered by some of these things. But hey, maybe she's building to that. 4y
alexa_d (She also HELLA misses the point of Dana Scully. Scully's skepticism wasn't about making her a buzzkill harpy, it was about playing a cerebral and rational female protagonist off an intuitive and emotional male protagonist. *sigh*) 4y
alexa_d Yeah, this is shaping up to be one of those books I read all the way through just to argue with it. 4y
2 likes3 comments
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daniwithtea
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Pickpick

While I disagree with the author‘s premise that the “bitchification” of women in the 1990s was wholly responsible for today‘s misogynist culture, I enjoyed this book because it allowed me to think back on my reactions to many of these “bitchifications” when I lived through them and how differently I view those stories today.

16 likes2 stack adds
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rogueitup
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Finally diving into the books I picked up in Denver last summer, I loved exploring Tattered Cover!
This one is a hard pill to swallow. I definitely suffer from 90s nostalgia, and it‘s making me take a hard look at my memories. But. It‘s fascinating to see how things permeate and ripple through our culture, decades later. Depressing, but fascinating.

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Weaponxgirl
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I‘m loving these 90s post! I turned 16 in the year 2000 and I was discovering what music I loved during that time period just before then. As a angstsy teen it was all about the rock and britpop. I used to stay up late to listen to John peel and write down what stuff I liked. With no Spotify or internet at home any music I bought went with a lot of research as I didn‘t have much money to spend on anything. #90sspringfling

Weaponxgirl Sadly a lot of the riotgrrrl stuff from the states was a bit to obscure for me to find until it had finished, but I have always had a love of the angry ladies genre of music. (Still my fave) also the film soundtrack was always a winner. I still remember fondly going round friends houses and playing each other‘s cds and between us deciding on who would buy what different cds so we had variety to listen to and swap with each other. 5y
TrishB Placebo 👍🏻 still one of my fav bands 5y
Weaponxgirl @TrishB I had such a crush on him as a teenager! This was quelled when I had the chance to go on his tour bus when about 17 but only if I took my top off and sat there in my bra. Never meet your idols 5y
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TrishB Kudos to you for saying no!! I said no to going back to a hotel room in a similar situation (not Placebo) at 17 and I still pat myself on the back! It‘s disappointing when they let you down like that. 5y
Weaponxgirl @TrishB honestly at the time I didn‘t think about being proud of myself, I was just pissed off. You‘re right though, go our 17 year old selves! We rocked! And yup, it‘s so disappointing to realise that people just want to throw you in a groupie role at that age. Now I just don‘t want to meet anyone I admire in case they let me down. Apart from Mary beard and Patti Smith. 5y
TrishB I‘ve met Mary Beard!! Brilliant, wonderful, clever, entertaining. She did a lecture and a graduation speech at my uni. I was lucky enough to bow down before her..... 5y
Weaponxgirl @TrishB I‘m so jealous! She doesn‘t seem like someone who would let you down on meeting them! 5y
TrishB Definitely not! Or ask you to sit there in your underwear. 5y
Weaponxgirl @TrishB and if she did ask that there would be a very good reason why! 5y
TrishB 😂😂 true! 5y
BarbaraBB Placebo and Skunk Anansie, so cool!! ♥️ 5y
Cinfhen 💕🎧🙌🏻 5y
73 likes12 comments
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fandom_hellspawn99
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Here's my 90's outfit compromised of mostly my Mother's hand me downs lol I have so many old band T-shirts and black clothes because of her 😂

#90'sSpringFling @Cinfhen @BarbaraBB

BarbaraBB I think I‘m your mother 😘💕 5y
AutumnRLS @BarbaraBB me too! 🤣 5y
CarolynM 👏👏😍 5y
26 likes3 comments
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britt_brooke
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#90sSpringFling | From poodle perms, big floral prints, and turtlenecks to tall white tube socks with denim shorts, and a lot in between for which I have no photos, thank god. I threw in a senior photo (class of 2000) just to show I finally got it together, but what‘s with the hammock? 😆 A large part of my late 90s was spent with very short hair, which I‘ve had off and on my entire adult life. I still think about chopping it off again.

RadicalReader What a colossally creative collage 5y
Zelma Oh, those jean short and athletic socks. I lived in those or overall shorts and Birkenstock style sandals. 5y
britt_brooke @RadicalReader Thanks! 💚 I was lucky I had a few 90s photos at my house. 5y
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BarbaraBB I love the tagged book and the pictures, seeing you grow up into yourself. And I love the white socks ❤️ 5y
Cinfhen I think we have Baby Spice to thank for the tube socks!!!! Love it 😊 awesome photos....now I know why your boys are soooo cute and blonde 💛 5y
Kappadeemom Love the PCB shirt!! 😂❤️❤️ 5y
emilyhaldi The 90's were a special time 😂 5y
Cathythoughts Ahhh ! These are fabulous 💕💕💕 5y
batsy Fab pics 💜 5y
Leftcoastzen I think you look adorable anyway!We all end up trying some of the questionable fashion trends of our time.Love the t-shirt. 5y
Mdargusch I love the progression! 5y
britt_brooke @emilyhaldi 😆 Yes .... very. 5y
britt_brooke @Zelma Love it!! 5y
britt_brooke @Kappadeemom 😆 It‘s such a perfect representation of how people from KY/TN always go to Florida. I‘m so happy I kept it. 😂 (edited) 5y
britt_brooke @BarbaraBB Thank you! It was really fun looking through photos for this. 💚 5y
britt_brooke @Cinfhen Thank you! 🥰 5y
erzascarletbookgasm These are great! Love your 1999 hairstyle 💁‍♀️ 5y
Cinfhen Yes!!! T-shirt is priceless 🙌🏻💞 5y
britt_brooke @batsy Thanks! 🥰 5y
britt_brooke @Mdargusch Thanks! 🥰 5y
britt_brooke @erzascarletbookgasm Thank you! 🥰 It‘s still my favorite hairstyle I‘ve ever had. 5y
britt_brooke @Cinfhen I‘m so happy I kept it! 😆 5y
DocBrown Such a cutie patootie! 5y
EadieB @britt_brooke Your pictures are so cute! 5y
Megabooks Yes! I still love the long pieces in front cut! Great pictures! 5y
britt_brooke @EadieB Thanks! 💚 5y
britt_brooke @Megabooks Thanks! 🥰 5y
TrishB Great pics 💕 5y
Reviewsbylola It was the best of times, it was the worst of times. 😆 I‘m loving all the 90s pics. I think you wore it well! Super cute. 5y
LeahBergen Glorious!! 😆😆 5y
GripLitGrl Great photos❣😎 5y
britt_brooke @TrishB Thanks! 💚 5y
britt_brooke @Reviewsbylola It was an interesting decade. 😆 Thanks! 💚 5y
britt_brooke @LeahBergen 💁🏼‍♀️😆 5y
britt_brooke @GripLitGrl Thanks! 💚 5y
Kalalalatja Loving everything about this post 🙌🙌🙌 especially that flowery dress, which I think I had something very similar to 😂 5y
britt_brooke @Kalalalatja 😆👯‍♀️ 5y
CouronneDhiver The short ‘do suits you 5y
britt_brooke @CouronneDhiver Thank you! 💚💁🏼‍♀️ 5y
kspenmoll Great photos! Live the hair.😀 5y
136 likes42 comments
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Kayla.Adriena
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Changed my mind. This is 2019's motto. 😆 taken from Instagram via femalecollective

wanderinglynn 🤣🤣🤣 5y
Alwaysbeenaloverofbooks 🙌🏻🙌🏻🙌🏻 5y
Lovesbooks87 🙌🏻🙌🏻🙌🏻🙌🏻 5y
See All 6 Comments
RaimeyGallant Nice. 5y
Reggie Lololol love it. 5y
OrangeMooseReads 👏🏽🙌🏽 5y
57 likes6 comments
review
Andrea313
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Mehso-so

I don't necessarily agree with every position that Yarrow posits in this book, but I still found it to be a pretty good read. In spite of focusing disproportionately on the white, straight female experience, among other flaws, I'd recommend this one. I appreciated the reframing (and in many cases, reconfirming) of my conception of events throughout my childhood and adolescence.

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Andrea313
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A long, tiring day today. Coming home to this is helping, but it's also not, y'know? Because I'm at the chapter about Anita Hill right now and just want to burn the world down. #currentlyreading

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balletbookworm
Mehso-so

3.5 stars. I liked this - it‘s a good overview of how conservative backlash and media marketing strategies worked against very high profile women in politics, entertainment, and crime. There are some rough transitions between subjects that I think could have been done better. I feel like some areas could have been fleshed out with more examples (Janet and Daria, see below).

balletbookworm there is a conspicuous absence of Janet Jackson (how can anyone forget her 90s release “Janet”? The “If” video, lordt) and Daria (and there was an easy opportunity when talking about Girl Power and the “self-esteem” remedy, which Daria tackled head-on). 6y
balletbookworm Also, the section on Roseanne Barr really doesn‘t age well given very recent events. 6y
balletbookworm Addendum: this book, while the author tries to cover some culture related to POC (mostly rap culture/Living Single, and Anita Hill), it is very white and heteronormative, just FYI (edited) 6y
18 likes3 comments
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balletbookworm
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This is a missed opportunity to talk about the pilot episode of Daria. (This is from the last chapter of 90s Bitch and Daria hasn‘t been mentioned thus far - only about 30p to go!)

saresmoore Sorry, no Daria?! What! 6y
balletbookworm @saresmoore right? Like, I know not every cultural thing from the 90s can be covered but that was a serious late-90s entry into media that attempted to skewer a lot of the stuff Yarrow writes about (especially in the last chapter of the book) 6y
ravenlee Daria was amazing. They dealt with a ton of stuff in a realistic way that we could understand and believe. There were no obnoxious "happy endings" but it was still, overall, optimistic. My husband didn't watch it when it aired but we've watched it several times through recently. It stands the test of time. 6y
batsy Daria was brilliant and it is quite an omission in a book that talks about 90s feminism and pop culture! 6y
20 likes2 stack adds4 comments